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KMID : 1134820160450091375
Journal of the Korean Society of Food Science and Nutrition
2016 Volume.45 No. 9 p.1375 ~ p.1384
Current State of Consumption of Yaksun (Medicinal) Food and Medicinal Food Education Participation Intentions by Food-Related Lifestyle
Song Yeon-Mi

Jo Mi-Na
Abstract
The purpose of this study was to examine the current state of consumption of medicinal food and the intent to participate in medicinal food education by food-related lifestyle. A total of 264 samples were conveniently selected from students enrolled in culinary education at the Seoul Institute of Technology and Education from September 5, 2014 to September 20, 2014. The results were as follows. Factor analysis showed five factors in food-related lifestyle named as adventure-seeking factor, taste-seeking factor, health-seeking factor, convenience-seeking factor, and safety seeking factor. There were three factors in awareness of medicinal food named as health characteristic, negative perception, and intent to purchase. The cluster analysis showed five dimensions for food-related lifestyle named as convenience-seeking group, safety-seeking group, health & safety-seeking group, health-seeking group, and taste-seeking group. Among the demographic characteristics, there was a significant difference in age, cooking career, and households by food-related lifestyle group. Among intent to participate in education regarding medicinal food, there was a significant difference in medicinal food educational institution preferences by food-related lifestyle group. Among medicinal food awareness, there was a significant difference in negative perception by food-related lifestyle group.
KEYWORD
Yaksun (medicinal) food, food-related lifestyle, current state of consumption, medicinal food education participation intention
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